It’s the fashion WOKE-walk! How Gen Z trendsetters are wearing oversized and shapeless clothes in a bid to look ‘genderless’ and are turning away from brands made specifically for one sex
From Birkenstocks with tube socks to clunky trainers and baggy cargo pants, a stylist has revealed why Gen Z trend-setters are choosing ‘deliberately genderless’ clothing in a bid to signpost their ‘woke’ ideals to the world through fashion.
The latest A-list trend has seen celebs like Kendall Jenner and Bella Hadid embrace the world of baggy Hawaiian shirts, sleeveless knits, beanies and anoraks to create a more relaxed, gender-fluid aesthetic.
UK celebrity stylist Miranda Holder, who founded The Feel Good Fashion Coach, told FEMAIL believes the rise in ‘oversized and rather shapeless’ garments is because the younger generation are moving into a ‘woke’ era of fashion and don’t want to be associated with brands who make clothes for specifically ‘men or women’.
The stylist, who has worked with a variety of high-profile names including Little Mix and Boy George, says the younger generation are ‘voting with their wallets’ to introduce a world of non-binary fashion.
Bella Hadid donned an eye-popping ensemble featuring a pastel multicoloured beanie with a canary yellow top during an outing in New York in December
Little Mix singer Jade Thirlwall was seen embracing the aesthetic as she strolled through London wearing a blue knitted sweater vest and blue baggy shirt in September. Right: Presenter Stacey Dooley’s favoured aesthetic is baggy jeans and oversized shirts or jumpers
‘Post-pandemic there is a ubiquitous sense that the world is moving into a new “woke” era, and one of the concepts which is rapidly evolving is all matters gender-related’, she said.
‘Gen Z are voting with their wallets and many no longer want to be associated with brands that are strictly designed with a male or a female in mind.
‘As a result we are seeing far more gender-fluid clothing in the stores, with many designers and brands producing collections that are deliberately genderless.
‘This has filtered down onto the high streets as we have become used to seeing the “Fugly trainer”, oversized shirts and tailoring, sleeveless knits, beanies, raincoats and similar dad-inspired pieces worn by the most savvy of fashionistas.’
Kendall Jenner has proved a fan of the sweater vest, donning a monochrome sleeveless knit (left) and striped vintage inspired jumper (right) while strolling through New York in recent months
Miranda says that fashion is enjoying a ‘new lease of life’ post-pandemic, and that Gen Z are throwing away the rulebook when it comes to what’s considered attractive.
‘Following intermittent lockdowns throughout the past two years, during which loungewear, or lycra was the order of the day and every day felt like groundhog day, fashion is enjoying a new lease of life’, she said.
‘Micro trends are popping up all over the high street and gathering unparalleled momentum thanks to the likes of social media platforms such as TikTok and Snapchat.
‘The younger generation in particular, are keen to have their clothing cake and eat it, and there’s a sense of ‘rules schmules’ in the air as consumers express their newfound freedom by wearing whatever they please!’
The trend was perfectly encapsulated by model Bella Hadid, who donned an eye-popping ensemble featuring a pastel multicoloured beanie with a canary yellow top during an outing in New York.
Dua Lipa was spotted outside a London hotel in August donning red cargo pants, chunky trainers, a knitted bucket hat and an oversized leather jacket
Model Bella, 25, was seen strolling through New York in November wearing a green sweater vest, straight leg black trousers and Doc Martins
Slipping into a baggy coat and similarly loose-fitted jeans, the 35-year-old model accented the look with orange tinted wrap around shades as she strolled through the city in December.
Little Mix singer Jade Thirlwall was seen embracing the aesthetic as she strolled through London wearing a blue knitted sweater vest and blue baggy shirt in September.
Meanwhile, Kendall Jenner has also proved a fan of the sweater vest, donning a monochrome sleeveless knit and striped vintage inspired jumper while strolling through New York in recent months.
Miranda says that while similar fashion trends emerged in the 90s, there feels to be ‘more substance’ to the aesthetic as it returns, with young shoppers keen to make a point with their look.
Celine Dion jumped on the train by donning a neon green Balenciaga waterproof coat as she left a New York concert last year
‘We have seen the rise of sexy clothing, with the popularity of the visible G string or ‘Whale Tale’ and transparent, body con dresses made popular by the A-Listers at the award ceremonies last year, as well as granny knits and Peter Pan collars popping up all over Instagram as the twee trend regains traction’, she explained.
‘But one of the more unlikely trends is ‘Dad Stye’ fashion, modelled recently by Bella Hadid looking less than glamorous in New York wearing an anorak and beanie’.
‘Perhaps surprisingly, this is not the first time that Dad-style has graced the fashion halls, with movements towards oversized and rather shapeless garments in both the naughties and the nineties, but this time around it feels like there is more substance behind the aesthetic.’