Nike è pronta a entrare nel metaverso vendendo scarpe da ginnastica VIRTUALI

Nike are set to join the metaverse by selling VIRTUAL trainers that can only be worn in digital settings

  • Nike could soon be joining other luxury retailers by selling virtual trainers
  • Sportswear giant has filed trademarks for selling digital clothes, shoes and other branded items with its famous swoosh logo to be worn in online only worlds
  • Also included in the petition was the ‘Just Do Ittagline and the ‘Jumpmansilhouette of basketball star Michael Jordan
  • Nike could soon be joining other luxury retailers by selling virtual trainers.

    The sportswear giant has filed trademarks for selling digital clothes, shoes and other branded items with its famous swoosh logo to be worn in online only worlds.

    The company filed seven applications with the US Patent and Trademark Office for use on ‘downloadable virtual goods, namely, computer programs featuring footwear, capi di abbigliamento, headwear, eyewear, borse, sport bags, backpacks, sports equipment, arte, toys and accessories for use online and in online virtual worlds’ la settimana scorsa.

    Nike could soon be joining other luxury retailers by selling virtual trainers. The sportswear giant has filed trademarks for selling digital clothes, shoes and other branded items with its famous swoosh logo to be worn in online only worlds. Immagine di riserva

    Nike could soon be joining other luxury retailers by selling virtual trainers. The sportswear giant has filed trademarks for selling digital clothes, shoes and other branded items with its famous swoosh logo to be worn in online only worlds. Immagine di riserva

    Also included in the petition was the ‘Just Do Ittagline and the ‘Jumpmansilhouette of basketball star Michael Jordan.

    It comes as other fashion houses are exploring the metaverseand as Facebook changed their name to ‘Meta’.

    A marzo, Gucci revealed they would be selling a pair of shoes for £8.99 that could only be worn virtually, while Puma, Reebok and Farfetch also all have online-only ranges.

    Buying a pair of shoesor another item of clothingfrom the retailer allows users to walk around as an avatar and play games in virtual reality in designer garments.

    Virtual rollouts are a priority for Nike, sources close to the brand said.

    The company filed seven applications with the US Patent and Trademark Office for use on 'downloadable virtual goods, namely, computer programs featuring footwear, capi di abbigliamento, headwear, eyewear, borse, sport bags, backpacks, sports equipment, arte, toys and accessories for use online and in online virtual worlds' last week.

    The company filed seven applications with the US Patent and Trademark Office for use on ‘downloadable virtual goods, namely, computer programs featuring footwear, capi di abbigliamento, headwear, eyewear, borse, sport bags, backpacks, sports equipment, arte, toys and accessories for use online and in online virtual worlds’ la settimana scorsa.

    The shoe comes a mid a a craze of ‘non-fungible tokens’ (NFT) which is taking the internet by storm.

    Un NFT is a unique digital asset encrypted with the creator’s signature, which authenticates it as their original work. NFTs created by famous artists and musicians have become coveted collector’s items and have enjoyed an explosion in popularity in recent months.

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    'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale’ 'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale, 'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale.

    'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale: 'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale, opera, giocare, imparare, Gli ultimi cinque e perché li ho licenziati, 'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale.

    'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale’

    'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale, 'Sentire il dolore ci consente di trasformare il mondo del metaverso in un reale.

    «Proprio come Internet, «Proprio come Internet,’ ha aggiunto.

    «Proprio come Internet. «Proprio come Internet 10-15 anni.’

    Annuncio pubblicitario

    All'inizio di quest'anno, TikTok star Nathan Apodaca said he was selling one of his viral video clips as a non-fungible token (NFT) – and he expects bidding to start at $500,000.

    NFT, sometimes pronounced ‘nifties’, are similar to cryptocurrencies like Bitcoin and Ethereum in that they live on blockchain networks – un decentralizzato, registro distribuito che registra le transazioni delle risorse digitali.

    Ma a differenza delle criptovalute tradizionali, Gli NFT non sono fungibili, nel senso che uno non può essere scambiato con un altro. Le risorse digitali hanno un valore da collezione, e può rappresentare elementi inclusi i fermi immagine, GIF, video, musica e altro.

    Mentre gli NFT esistono da anni, their popularity has grown rapidly in recent weeks thanks to a few sales with very high price tags.

    Over seven days in February NFTs generated $45.2million in saleswhile grabbing attention from top investors including Mark Cuban.

    La settimana scorsa, Facebook announced they were rebranding its parent company and will now go by the name Meta.

    The change comes as founder Mark Zuckerberg tries to distance the social media behemoth from mounting scandals after leaked whistleblower documents claimed its platforms harmed users and stoked anger.

    Zuckerberg made the announcement Thursday at the Facebook Connect augmented and virtual reality conference. During the announcement, workers outside the company’s Silicon Valley headquarters pulled down a curtain bearing the company’s iconic ‘Likesign to reveal the new name and logo.

    The term ‘metaversecan refer to digital spaces, which are made more lifelike by the use of virtual reality or augmented reality.

    Meta refers to the ‘metaverse,’ Zuckerberg’s vision for the company’s transition into shared augmented reality, where uses work and play in virtual world environments.

    Altrove, Microsoft is making meetings on its chat platform Teams a whole lot more immersive, in a bid to rival Facebook’s ‘metaverse’.

    The technology giant has announced it’s rolling out Mesh – its recently-announced mixed reality platform – to Teams from early next year.

    This will mean Teams users will have the option to appear as a customised 3D virtual avatar, in Microsoft’s own version of a virtual shared space known as the metaverse